Duelbits deepens sponsorship portfolio with The World Snooker Tour 

Crypto gambling operator Duelbits has expanded its sponsorship portfolio, announcing a new link with The World Snooker Tour. 

The newly named Duelbits Series comprises the ongoing World Grand Prix in Cheltenham (January 16-22), Wolverhampton’s Duelbits Players Championship from February 20-26 and finally the Duelbits Tour Championship in Hull that will run from March 27 to April 2.

Steve Dawson, WST Chair, commented on the deal: “We are thrilled to bring Duelbits on board for the first time, for three of our biggest tournaments. This series of events is unique because the players qualify through their performances during the season, so the players on form are rewarded and we are sure to see snooker of the highest quality.

“Our sport has a massive global audience, including tremendous viewing figures to a free-to-air UK fanbase on ITV. Duelbits have recognised this opportunity to grow their brand and join our journey as we continue to grow worldwide. We look forward to working with them through this series.”

This becomes the latest sporting alliance for Duelbits, whose offering will be powered by TGP Europe, after tie-ups with Aston Villa FC and the Argentine Football Association were disclosed last year.

Ross Haffie, Head of Sportsbook at Duelbits, added: “We are absolutely thrilled to partner with WST to bring to you the Duelbits Series. As Steve mentions, this Series rewards the best 32 players throughout the season and we see this as an ideal opportunity to grow our audience with one of the most prestigious brands in worldwide sport.”