DT9 Media deepens compliance with Gaming Innovation Group

credit: Shutterstock
credit: Shutterstock

Gaming Innovation Group (GiG) has deepened its commitment to enabling affiliate compliance through an agreement with Malta-based gaming company DT9 Media.

The link will see the provision of the group’s automated marketing compliance tool, GiG Comply.

GiG’s self-serve compliance solution enables operators to scan web pages for content including links and iGaming code red words. It works by using its rules engine to analyse real snapshots from affiliates’ campaigns and provides operators with the promotional content that is being used in their brands’ promotions.

Jonas Warrer, Managing Director of GiG Media, commented: “We are happy to have partnered with DT9 Media LTD and look forward to supporting them in their efforts to enhance their affiliate marketing compliance. The growing demand for GiG Comply is a clear sign that we have created a compliance solution that is recognised as the go-to compliance tool within the iGaming industry.” 

As part of the collaboration, DT9 Media will be enabled to set-up bespoke checklist parameters, which can be tailored to cover market-specific legislation and advertising standards. 

Andrea Centore, Director of DT9 Media LTD, added: “As an affiliation company we are constantly striving to enhance our affiliate marketing compliance. We believe that GiG offers the perfect compliance solution to manage and monitor our affiliates’ marketing campaigns, and we are excited to start this partnership with them.”