Jackpocket looks to digitalise lottery payments with Play+

Jackpocket, the first third-party app in the US to provide a secure way to order official state lottery tickets, has announced a deal with Sightline Payments, in a deal that will see its Play+ system integrated into Jackpocket’s mobile user lottery experience.

Sightline’s Play+ system will grant Jackpocket app users access to fund an FDIC-insured account with numerous payment methods of their choice. Players can use their Play+ account to place ticket orders on Jackpocket for Powerball, Mega Millions, and other titles.

“The Jackpocket app broadens access to the lottery, which helps state lotteries drive incremental revenue benefiting critical state programs,” Jackpocket CEO Peter Sullivan said. “We’re proud to partner with Play+, a platform used by some of the biggest names in the gaming industry, and forward Jackpocket’s mission to make the lottery more accessible and convenient to play.”

The app’s simple and secure ordering process attracts both longtime players and new consumers who otherwise would not be active lottery players, with Play+ now enabling a cashless and seamless mobile commerce experience along with convenient access to winnings.

Marc Falcone, President & CFO of Sightline, added: “In these unprecedented times, the demand for more cashless transactions by consumers is rapidly accelerating. Play+ offers players a seamless and safe way to play the lottery from their phone on the Jackpocket app.”

Expert Analysis: This collaboration comes as the lottery sector moves away from being traditionally a cash-only industry, the partnership has the potential to redefine the paradigm by allowing patrons to transact using modern electronic payment methods.