Global money transfer company Xpress Money has announced a new partnership with midlands Premier League outfit Leicester City Football Club.
Through the agreement, Xpress Money will now assume the role of the club’s official money transfer partner as the Foxes aim to improve upon its 9th place finish last season.
Sudhesh Giriyan, CEO, Xpress Money, explained: “The passion for football transcends borders, nationalities and ethnicities, and through our partnership with Leicester City we will aim to capitalise on the universal appeal of football to keep the feeling of home alive among millions of people around the world.”
The firm, who first entered the UK market in 1999, possess a presence in 170 countries and has a network of over 200,000 partner locations worldwide.
Giriyan concluded: “The remittance industry is constantly on the threshold of evolution and a partnership of this stature could catalyse our expansion plans and help us connect to a larger community.
“Simply put, creating opportunities and connecting communities is central to our partnership with the football club.”
Xpress Money is part of Finablr, a global platform for payments and foreign exchange solutions.
Fans of Leicester City and users of Xpress Money are set to access “exclusive events and experiences” throughout the Premier League season.
Harj Hir, head of partnerships, Leicester City, commented: “We are delighted to establish a partnership with one of the world’s largest money transfer companies.
“We are very much looking forward to working with the Xpress Money team and our global popularity provides a perfect platform for the partnership to deliver a number of exciting initiatives.”