Visa deepens crypto investments by welcoming Bitpanda as partner


The latest member of Visa’s Partner Connect programme has been announced as Austrian fintech unicorn Bitpanda

Businesses in the programme will now have access to various investment solutions thanks to Bitpanda’s offering that allows for trading with crypto, stocks/exchange-traded funds (EFTs), precious metals and commodities. The deal is ISO 27001-certified.

After successfully integrating with Visa, Bitpanda now plans to further expand its operations and investment interests outside of Europe. 

In a statement, the company explains that growing user demand has pushed banks and fintechs towards crypto services, which so far have experienced massive developments and have entered retail and private banking.

Lukas Enzersdorfer-Konrad, CEO of Bitpanda Technology Solutions, said: “As the demand for cryptocurrencies continues to rise, banks must take proactive steps to meet the changing needs of their customers. 

“Bitpanda Technology’s SaaS solution provides financial institutions around the world with the infrastructure they need to deploy the most scalable and secure way to build all relevant crypto use cases. We are thrilled to partner with Visa and to be able to offer our solution to their outstanding networks of financial institutions around the world.”

The belief in the growing adoption of crypto services is also grounded in Bitpanda’s growing partnership portfolio, which now includes Visa, digital bank N26, money app Lydia, fintech Plum, Open Banking provider Fabrick, among others.  

Ute König-Stemmler, Central Europe Head of Business Development Visa, added: “We are excited to welcome Bitpanda to Visa´s Fintech Partner Connect Program. The partnership will assist banks to integrate an asset trading platform for crypto and other assets within their banking app.”