Sports betting and digital gaming operator, BetMGM, has teamed up with content provider TAPPP to release retail gift cards across the US.
The cards will be available at convenience and grocery retail chains in over 6,000 locations across eight states and aim to provide customers a ‘simple and convenient’ way to fund their accounts.
Maria Tomlinson, Head of Payments at BetMGM commented: “One of the biggest pieces of feedback we get from our customers is that they want a simple and convenient way to fund their accounts.
“Just in time for the start of football season, we’re thrilled to introduce an option for players to quickly and securely fund their BetMGM accounts, while avoiding deposit failures.”
Back in 2018, TAPPP launched its flagship product, a prepaid card offering access to the MLB.TV streaming service offered by Major League Baseball. The company then went on to secure $5 million Series A financing led by ADvantage Sports Tech Fund later in the year.
Sandy Agarwal, TAPPP’s Founder & CEO, added: “BetMGM is synonymous with sports betting and will now be ubiquitous in some of the largest retailers across the U.S.
“They are the perfect partner in our journey to make sports betting and iGaming more accessible. Expanding the available funding options for sports bettors along with providing the ability to share in the BetMGM experience through gifting perfectly aligns with TAPPP’s mission, to create more access and engagement for fans.”