Crypto casino and sportsbook Cloudbet has expanded its offering to accommodate MakerDAO’s Dai to the currencies available to its customers.
The expansion comes amid elevated engagement and interest in the stablecoin across Argentina and South America.
On the launch, a spokesperson for Cloudbet said: “Stablecoins are supremely relevant in Argentina, where individuals are looking to protect the value of their assets. We said recently that we intend to add more coins that are specifically appropriate for this market, and we’re now following through.”
Dai’s introduction comes two weeks after Cloudbet officially launched its Argentina-focused service, and is the latest stablecoin addition this year for the operator, on top of USD Tether, USD Coin and Pax Gold.
Cloudbet, one of the world’s longest established bitcoin betting operators, recently unveiled a country-specific site and blog to help Argentinians learn more about the benefits of betting with cryptocurrency. This builds on its focus on player education, especially when it comes to digital currency.
The operator’s move into South America is part of a push to attract a more diverse audience to what was once a bitcoin-only product. Cloudbet relaunched its site in April with a swathe of bold new features including new coins, esports, politics betting, virtual sports and easy credit-card coin purchases.