European Open Banking platform Trustly has partnered with BRP Systems to provide its software and digital services to streamline payments in the fitness and wellness industry.
The partnership integrates Trustly’s payment solutions with BRP Systems’ robust platform, enabling businesses to optimise recurring payment systems.
The payment enhancement will look to drive operational efficiency, reduce costs, and elevate customer satisfaction. Additionally, it supports growth by increasing customer acquisition, improving payment collection, and boosting retention rates.
Jussi Lindberg, Chief Revenue Officer at Trustly said: “We are thrilled to be partnering with BRP Systems to bring our Open Banking payment solutions to more businesses and customers in the fitness and wellness industry.
“The partnership will allow us to empower brands in this space with secure and efficient recurring payment solutions, helping them to streamline their operations and provide greater value for more customers.”
Similar to Trustly, BRP Systems is based in Sweden and is one of the leading software providers for fitness and wellness brands in the Nordic region.
With a strong presence in the region, BRP serves more than 2,500 facilities and supports over 3.5 million end users. The company provides comprehensive, innovative solutions tailored to meet the evolving needs of the fitness industry.
Trustly’s joint effort with BRP Systems builds upon Trustly’s position in the fitness market, off the back of its acquisition of SlimPay earlier this year, which brought with it a host of relationships with prominent brands in this space, including Fitness Park.
Marius Andersson, Chief Product Officer at BRP Systems, commented: “Partnering with Trustly is an exciting step forward for BRP Systems. By integrating their payment solutions, we’re enhancing our ability to support customers in improving operational efficiency, driving business growth, and delivering superior member experiences.
“This partnership reinforces our position as the leading software provider for the fitness and wellness market and highlights our commitment to innovation.”