Meta CEO Mark Zuckerberg has announced the company’s international expansion for NFT usage on Instagram.
After initially trialling NFTs for selected Instagram artists in the US, Meta is now expanding this function to over 100 countries within Africa, the Middle East, Americas, and Asia-Pacific regions.
Furthermore, the tech giant announced that the Coinbase Wallet and Dapper Wallets will be implemented in the social media app to accept third-party compatible use, with an incentive to support blockchains such as Flow.
Following its trial period last May, Instagram aims to make NFTs ‘accessible to all’, allowing users to share their digital collectibles by tagging the original creator within the post. The NFT feature also embeds a digital wallet for users to connect, whilst sharing and posting digital collectibles come with no associated fees.
Instagram will support a range of crypto wallets such as Rainbow, MetaMask, and Trust Wallet, powered by a range of blockchains in Ethereum, Flow and Polygon. The social media platform has stated that no fees are associated with posting or sharing NFTs on the site.
“We understand that blockchain technology and NFTs raise important questions on sustainability,” the company said during its initial NFT test launch in May. “Meta will help reduce the emissions impact that might be associated with the display of digital collectibles on Instagram by purchasing renewable energy.”