DT9 Media boosts marketing compliance through GiG partnership extension

Gaming Innovation Group (GiG) has extended its agreement with Malta-based gaming company, DT9 Media, for the provision of its automated marketing compliance tool: Gig Comply.

Used by bet365, Betway, Novibet and Pixelbet, the self-serve compliance solution enables operators to scan web pages for content including links and iGaming code red words.

Jonas Warrer, Managing Director of GiG Media, stated: “We are happy to extend our partnership with DT9 Media LTD and look forward to continuing to support them in their efforts to enhance their affiliate marketing compliance.”

GiG Comply will aid DT9 Media in setting up checklist parameters, tailored to cover market-specific legislation and advertising standards, and will allow them to ensure that partners are ‘aligned with its vision and mission’.

Andrea Centore, DT9 Media’s Managing and Finance Director, added: “We are constantly striving to enhance our affiliate marketing compliance. GiG Comply has proven to be the perfect solution to monitor the traffic sources of our affiliation network and we are thrilled to extend the partnership.” 

This extension follows DT9’s link-up with GiG in March this year, after a number of GiG Comply updates for the firm.