Facebook Twitter Vimeo VKontakte Youtube
    PAYMENTEXPERT
  • Home
  • Transactions
    • Mobile
    • Retail
  • FinTech
    • AI
    • Embedded Finance
    • Open Banking
  • Crypto
    • Blockchain
  • Security
    • AML
    • Compliance
    • Fraud
  • Features
    • Comment
    • Interviews
    • Research
    • Video
  • Regions
    • Africa
    • Asia
    • Europe
    • Middle East
    • North America
    • Oceania
    • South America
    • UK
  • Resources
    • Newsletter
    • Webinars
    • SBC Leaders Magazine
    • Podcasts
      • iGaming Daily
      • Martin Lycka’s Safe Bet Show
      • SBC Leaders Podcast
      • Beyond The Reels
  • Payment Expert Summit
  • MORE FROM SBC
  • SBC News
    Sportsbook
    iGaming
    Retail
    SBC Americas
    Igaming
    Sportsbook
    Latest News
    iGaming Expert
    Games
    Regulation
    Affiliates
    SBC Noticias
    Juego Online
    Apuestas Deportivas
    Casinos
    SBC Noticias Brasil
    Apostas Esportivas
    Cassino
    Regulamento
    SBC Eurasia
    букмекерство
    Казино
    iGaming
    Lottery Daily
    Retail
    Digital
    Regulation
    Insider Sport
    Sponsorship
    Media Rights
    Integrity
    Player Protection Hub

    Login/Register
    Discussions
    Research
    Canadian Gaming Business
    Sports Betting
    iGaming
    Lottery
    SlotBeats
    Latest Slots
    Slot of the Week
    Slot News
    SlotBeats Brasil
    Últimas notícias
    Novos Slots
    Slot guias
    GamblingTV
    Interviews
    Podcasts
    Webinars
    SBC Events
    Upcoming Events
    Past Events
    News
Search
    PAYMENTEXPERT
  • About Us
  • Contact Us
  • MORE FROM SBC
  • SBC News
    Sportsbook
    iGaming
    Retail
    SBC Americas
    Igaming
    Sportsbook
    Latest News
    iGaming Expert
    Games
    Regulation
    Affiliates
    SBC Noticias
    Juego Online
    Apuestas Deportivas
    Casinos
    SBC Noticias Brasil
    Apostas Esportivas
    Cassino
    Regulamento
    SBC Eurasia
    букмекерство
    Казино
    iGaming
    Lottery Daily
    Retail
    Digital
    Regulation
    Insider Sport
    Sponsorship
    Media Rights
    Integrity
    Player Protection Hub

    Login/Register
    Discussions
    Research
    Canadian Gaming Business
    Sports Betting
    iGaming
    Lottery
    SlotBeats
    Latest Slots
    Slot of the Week
    Slot News
    SlotBeats Brasil
    Últimas notícias
    Novos Slots
    Slot guias
    GamblingTV
    Interviews
    Podcasts
    Webinars
    SBC Events
    Upcoming Events
    Past Events
    News
Sign in
Welcome! Log into your account
Forgot your password? Get help
Password recovery
Recover your password
A password will be e-mailed to you.
Payment Expert PaymentExpert.com
Payment Expert Payment Expert
    PAYMENTEXPERT
  • Home
  • Transactions
    • AllMobileRetail
      PIX launches recurring payments
      FinTech

      PIX Automatico launches recurring payments for 60m Brazilians

      Reykjavik, Iceland - October 11th 2018: The Moneygram company logo in the city of Reykjavik, Iceland.
      North America

      MoneyGram pays $250,000 over money transfer lawsuit

      Hand turns dice and changes the expression 'buy now pay now' to 'buy now pay later'.
      FinTech

      BNPL reputation battle moves to the US Courts

      Bank of America seeks to leverage FIFA World Cup marketing opportunity
      FinTech

      Bank of America sees rising use of $10m real-time payments

  • FinTech
    • AllAIEmbedded FinanceOpen Banking
      PIX launches recurring payments
      FinTech

      PIX Automatico launches recurring payments for 60m Brazilians

      Stablecoins were on the agenda at Money20/20.
      FinTech

      OpenPayd partners with Circle to offer stablecoin payments

      Hand turns dice and changes the expression 'buy now pay now' to 'buy now pay later'.
      FinTech

      BNPL reputation battle moves to the US Courts

      FinTech

      New fintech brokerage Stable launches to help UK SMEs

  • Crypto
    • AllBlockchain
      UK crypto leads Europe
      Cryptocurrencies

      UK outpaces Europe on crypto front

      Coinbase set to gain MiCA license in Europe
      Cryptocurrencies

      Coinbase and Gemini set to join competitive European crypto sector

      A stylised image of a USDC stablecoin
      Cryptocurrencies

      Did Stripe, Shopify and Coinbase just make stablecoins feel like credit…

      Image of crypto on top of a screen showing stock performance
      Compliance

      Crypto insiders call for usability over innovation at SBC Malta

  • Security
    • AllAMLComplianceFraud
      Cartoon image of a hand reaching through a smart phone to a person holding a piggy bank, representing payment scam
      Fraud

      US senators introduce bill to tackle rising payment scams

      A cartoon style drawing of a leader with a flashlight representing AML detection
      AML

      Why payment professionals must lead AML reform in gaming

      Image of crypto on top of a screen showing stock performance
      Compliance

      Crypto insiders call for usability over innovation at SBC Malta

      New NatWest Chief AI Research Officer
      AI

      In AI we trust? NatWest installs Chief AI Officer to fight…

  • Features
    • AllCommentInterviewsResearchVideo
      The keys to climbing the corporate ladder with ID Check.
      Features

      ID Check: Worldline’s Maëlle Lafont de Sentenac: ‘potential for disruption is…

      Man in bed covered with stacks of cash, representing embedded finance.
      Embedded Finance

      WATCH: What we’re still getting wrong about embedded finance

      Image of a goldfish wearing a shark fin, representing the rise of open banking
      Interviews

      Open Banking’s quiet takeover

      Features

      How Quidax is making crypto work in the real world

  • Regions
    • AllAfricaAsiaEuropeMiddle EastNorth AmericaOceaniaSouth AmericaUK
      PIX launches recurring payments
      FinTech

      PIX Automatico launches recurring payments for 60m Brazilians

      Reykjavik, Iceland - October 11th 2018: The Moneygram company logo in the city of Reykjavik, Iceland.
      North America

      MoneyGram pays $250,000 over money transfer lawsuit

      UK crypto leads Europe
      Cryptocurrencies

      UK outpaces Europe on crypto front

      Hand turns dice and changes the expression 'buy now pay now' to 'buy now pay later'.
      FinTech

      BNPL reputation battle moves to the US Courts

  • Resources
    • Newsletter
    • Webinars
    • SBC Leaders Magazine
    • Podcasts
      • iGaming Daily
      • Martin Lycka’s Safe Bet Show
      • SBC Leaders Podcast
      • Beyond The Reels
  • Payment Expert Summit
  • MORE FROM SBC
  • SBC News
    Sportsbook
    iGaming
    Retail
    SBC Americas
    Igaming
    Sportsbook
    Latest News
    iGaming Expert
    Games
    Regulation
    Affiliates
    SBC Noticias
    Juego Online
    Apuestas Deportivas
    Casinos
    SBC Noticias Brasil
    Apostas Esportivas
    Cassino
    Regulamento
    SBC Eurasia
    букмекерство
    Казино
    iGaming
    Lottery Daily
    Retail
    Digital
    Regulation
    Insider Sport
    Sponsorship
    Media Rights
    Integrity
    Player Protection Hub

    Login/Register
    Discussions
    Research
    Canadian Gaming Business
    Sports Betting
    iGaming
    Lottery
    SlotBeats
    Latest Slots
    Slot of the Week
    Slot News
    SlotBeats Brasil
    Últimas notícias
    Novos Slots
    Slot guias
    GamblingTV
    Interviews
    Podcasts
    Webinars
    SBC Events
    Upcoming Events
    Past Events
    News
Home FinTech Trustly enhances UK Open Banking growth with Betway
  • FinTech
  • Regions
  • UK

Trustly enhances UK Open Banking growth with Betway

By
Callum Williams
-
June 29, 2022
Share
Facebook
Twitter
WhatsApp
Linkedin
Email

    Global account-to-account payment provider Trustly has launched its new open banking product with international betting brand Betway.

    Part of the fintech’s continued UK expansion, Trustly has already implemented its services to various gaming companies across the country which includes Entain, Flutter Entertainment, Kindred and 888, among others. 

    Trustly’s VP of Gaming, Vasilije Lekovic, noted that account-to-account payments in the UK have grown in popularity in the last 12 months, surpassing five million customers with the trend expecting to continue. 

    He added: “We are very pleased to extend our longtime partnership with Betway to the UK market as well. The shift from traditional payment solutions, such as cards, towards account-to-account payments in the UK started last year and continues to accelerate, and we expect that user adoption rates will continue to grow. 

    “Trustly is in a great position to lead this growth, offering a frictionless payment experience that allows users to deposit directly from their mobile banking app using biometric verification, as well as an unparalleled reconciliation, reporting and risk management platform that will help our gaming merchants lower their operational costs.” 

    Along with its growing presence within the UK, Trustly has launched its services in other European countries such as Germany, the Netherlands and countries within the Nordic region. 

    Trustly’s other recent development in the market was the acquisition of UK-based open banking platform Ecospend in May. The company believes they will experience accelerated growth in the region with a ‘market-leading product offering’ building further on its presence in the cashiers of leading gaming operators, including Entain, Flutter Group, Kindred, 888 and others.

    Betway Marketing and Operations Director, Paul Adkins, concluded: “We’re very excited to have added Trustly to our bank of payment methods for Betway in the UK. As open banking is becoming more popular in this country, we wanted to find a partner whose banking solutions offered our customers a seamless experience, which is important for us as one of the UK’s leading operators. 

    “Staying up to date with the latest payment methods is vital for our UK business, and we’re looking forward to working together with Trustly with the sole aim of achieving the best open banking experience for our customers.”

    • TAGS
    • account-to-account
    • betting
    • betway
    • Ecospend
    • Europe
    • fintech
    • Payments
    • trustly
    • UK
    Share
    Facebook
    Twitter
    WhatsApp
    Linkedin
    Email
      Previous articleReserve Bank of India to impose new rules for IT financial services
      Next articleDavid Doctor: The investment boom from travel companies into payments and fintech
      Callum Williams
      Callum Williams
      Callum is a business journalist having joined SBC in February 2022. Callum graduated from Salford University in 2021 with a degree in BA Multimedia: Journalism, working on news stories and features on payments, fintech and cryptocurrency.
      Linkedin

      RELATED ARTICLESMORE FROM AUTHOR

      PIX launches recurring payments
      FinTech

      PIX Automatico launches recurring payments for 60m Brazilians

      UK crypto leads Europe
      Cryptocurrencies

      UK outpaces Europe on crypto front

      Stablecoins were on the agenda at Money20/20.
      FinTech

      OpenPayd partners with Circle to offer stablecoin payments

      Latest News

      PIX launches recurring payments

      PIX Automatico launches recurring payments for 60m Brazilians

      June 17, 2025
      Reykjavik, Iceland - October 11th 2018: The Moneygram company logo in the city of Reykjavik, Iceland.

      MoneyGram pays $250,000 over money transfer lawsuit

      June 17, 2025
      UK crypto leads Europe

      UK outpaces Europe on crypto front

      June 17, 2025
      Stablecoins were on the agenda at Money20/20.

      OpenPayd partners with Circle to offer stablecoin payments

      June 17, 2025
      Hand turns dice and changes the expression 'buy now pay now' to 'buy now pay later'.

      BNPL reputation battle moves to the US Courts

      June 17, 2025
      Payment Expert
      ABOUT US
      PaymentExpert.com (PE) is a dedicated news portal, covering the fast-changing global payments sector, with a focus on the wide range of disruptions and new disciplines that are impacting all business stakeholders, value chains and commercial cycles.
      Contact us: [email protected]
      • About Us
      • Contact Us
      © 2025 Sports Betting Community Limited | Manage cookies
      MORE STORIES
      Italy

      Poste Italiane set to acquire €40m stake in Moneyfarm

      September 26, 2019

      Paysend enters cross-border payments partnership with Tencent

      December 30, 2021
      We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept All", you consent to the use of ALL the cookies.
      Manage cookies ACCEPT ALL
      Manage consent

      Privacy Overview

      This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
      Necessary
      Always Enabled
      Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
      CookieDurationDescription
      __cf_bm30 minutesThis cookie, set by Cloudflare, is used to support Cloudflare Bot Management.
      ARRAffinitysessionARRAffinity cookie is set by Azure app service, and allows the service to choose the right instance established by a user to deliver subsequent requests made by that user.
      ARRAffinitySameSitesessionThis cookie is set by Windows Azure cloud, and is used for load balancing to make sure the visitor page requests are routed to the same server in any browsing session.
      botd-request-idsessionNo description
      cf_clearance30 minutescf_clearance specifies the duration our website is accessible to a visitor that successfully completed a previous Captcha or JavaScript challenge
      cf_use_obpastCloudflare sets this cookie to improve page load times and to disallow any security restrictions based on the visitor's IP address.
      cli_user_preference1 yearThis cookie is set by GDPR Cookie Consent plugin. The purpose of this cookie is to store whether or not the user has given consent for cookie usage. It does not store any personal data.
      CONSENT2 yearsYouTube sets this cookie via embedded youtube-videos and registers anonymous statistical data.
      cookielawinfo-checkbox-advertisement1 yearSet by the GDPR Cookie Consent plugin, this cookie is used to record the user consent for the cookies in the "Advertisement" category .
      cookielawinfo-checkbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
      cookielawinfo-checkbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
      cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
      cookielawinfo-checkbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
      cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
      CookieLawInfoConsent1 yearThis cookie is set by GDPR Cookie Consent plugin. It records the default button state of the corresponding category & the status of California Consumer Privacy Act (CCPA). It works only in coordination with the primary cookie, viewed_cookie_policy.
      isChecked4 hoursNo description
      matomo_sessid14 daysA security cookie that prevents Cross-Site Request Forgery (CSRF) issues when using opt-out features. Contains no personal identification information.
      mtm_consent_removed30 yearsPlaced only when you choose to opt out of tracking. This cookie remembers your preference to not be tracked on future visits.
      mtm_cookie_consent30 yearsRecords your consent status for analytics tracking. This cookie remembers that you've given consent to the use of cookies.
      PHPSESSIDsessionThis cookie is native to PHP applications. The cookie is used to store and identify a users' unique session ID for the purpose of managing user session on the website. The cookie is a session cookies and is deleted when all the browser windows are closed.
      viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
      VISITOR_INFO1_LIVE5 months 27 daysA cookie set by YouTube to measure bandwidth that determines whether the user gets the new or old player interface.
      YSCsessionYSC cookie is set by Youtube and is used to track the views of embedded videos on Youtube pages.
      yt-remote-connected-devicesneverYouTube sets this cookie to store the video preferences of the user using embedded YouTube video.
      yt-remote-device-idneverYouTube sets this cookie to store the video preferences of the user using embedded YouTube video.
      yt.innertube::nextIdneverThis cookie, set by YouTube, registers a unique ID to store data on what videos from YouTube the user has seen.
      yt.innertube::requestsneverThis cookie, set by YouTube, registers a unique ID to store data on what videos from YouTube the user has seen.
      Functional
      Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
      CookieDurationDescription
      bcookie2 yearsLinkedIn sets this cookie from LinkedIn share buttons and ad tags to recognize browser ID.
      bscookie2 yearsLinkedIn sets this cookie to store performed actions on the website.
      langsessionLinkedIn sets this cookie to remember a user's language setting.
      lidc1 dayLinkedIn sets the lidc cookie to facilitate data center selection.
      UserMatchHistory1 monthLinkedIn sets this cookie for LinkedIn Ads ID syncing.
      Analytics
      Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
      CookieDurationDescription
      _ga2 yearsThe _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors.
      _gat_UA-5372665-291 minuteA variation of the _gat cookie set by Google Analytics and Google Tag Manager to allow website owners to track visitor behaviour and measure site performance. The pattern element in the name contains the unique identity number of the account or website it relates to.
      _gid1 dayInstalled by Google Analytics, _gid cookie stores information on how visitors use a website, while also creating an analytics report of the website's performance. Some of the data that are collected include the number of visitors, their source, and the pages they visit anonymously.
      _hjAbsoluteSessionInProgress30 minutesHotjar sets this cookie to detect the first pageview session of a user. This is a True/False flag set by the cookie.
      _hjFirstSeen30 minutesHotjar sets this cookie to identify a new user’s first session. It stores a true/false value, indicating whether it was the first time Hotjar saw this user.
      _hjIncludedInPageviewSample2 minutesHotjar sets this cookie to know whether a user is included in the data sampling defined by the site's pageview limit.
      _hjIncludedInSessionSample2 minutesHotjar sets this cookie to know whether a user is included in the data sampling defined by the site's daily session limit.
      _pk_cvar30 minutesStores custom variables about your visit to provide additional analytics data about how you interact with our site during your session.
      _pk_hsr30 minutesUsed exclusively for heatmap and session recording features to analyze how visitors interact with our website. It captures data about areas of the page you interact with.
      _pk_id13 monthsCreates a unique identifier to recognize returning visitors. This cookie tracks visitor interactions on the site including page views, eCommerce activity, goal completions, and attribution across sessions.
      _pk_ref6 monthsStores information about how you arrived at our site, including referral source (search engine, social media, external website, or campaign URL) to help us understand our traffic sources.
      _pk_ses30 minutesLinks all actions performed during a browsing session (page views, downloads, events) to a single visit for accurate analytics measurement.
      _pk_testcookieend of sessionA temporary technical cookie that checks if your browser supports cookies. It is automatically deleted when you close your browser.
      _pk_uid13 monthsEnables cross-domain tracking to recognize the same visitor across multiple domains and subdomains of our website.
      iutk5 months 27 daysThis cookie is used by Issuu analytic system to gather information regarding visitor activity on Issuu products.
      MatomoAbTestingNo expiryEnsures you consistently see the same version of webpages when A/B testing is in progress, maintaining your testing group across different browsing sessions.
      Advertisement
      Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
      CookieDurationDescription
      _fbp3 monthsThis cookie is set by Facebook to display advertisements when either on Facebook or on a digital platform powered by Facebook advertising, after visiting the website.
      fr3 monthsFacebook sets this cookie to show relevant advertisements to users by tracking user behaviour across the web, on sites that have Facebook pixel or Facebook social plugin.
      Others
      Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
      CookieDurationDescription
      _hjSession_158193330 minutesNo description
      _hjSessionUser_15819331 yearNo description
      AnalyticsSyncHistory1 monthNo description
      bsidneverNo description available.
      li_gc2 yearsNo description
      li_sugr3 monthsNo description available.
      streetsign11 dayNo description available.
      wisepops2 yearsNo description available.
      wisepops_activity_sessionsessionNo description
      wisepops_sessionsessionNo description available.
      wisepops_visits2 yearsNo description available.
      Save & Accept