Brite Payments has named George Parks Davie as its VP of Product, where he will head the newly established Payments Domain.
In his new role, Davie will bring over 15 years of fintech expertise in account-to-account (A2A) payments and Open Banking to enhance Brite’s product portfolio. He will focus on expanding offerings across existing and new markets, with an emphasis on user experience.
Lena Hackelöer, Founder and CEO of Brite Payments, remarked: “George combines deep expertise and technical knowledge of Open Banking with a very user-centric approach to product development. He’s been at the forefront of A2A payments in Europe and his product leadership will be enormously valuable to our team as we continue to scale rapidly.
“We’re thrilled to have George on board, and with his specific knowledge of the German market, we are in a strong position to take advantage of the opportunities in Europe’s largest economy.”
As noted by Hackelöer, Davie brings extensive experience in the German market, having played a key role in developing Sofort’s A2A payments product, including its mobile interface, before its acquisition by Klarna in 2014.
At Klarna, he served as Product Director, overseeing the development of its Open Banking platform, Klarna Kosma, and advocating for Open Banking adoption across Europe. He also contributed to shaping PSD2 through the European Banking Association’s Working Group on APIs.
Commenting on his new role, Davie said: “I have been following Brite Payments for some time, and with an ever-growing number of use cases for open banking payments, now is the perfect time to join and play a part in creating customer-centric payment products that deliver real value for merchants.
“I’m excited to help Brite deliver on its promise of becoming Europe’s leading provider of instant payments and payouts, drawing upon my experience in building product teams that are closely aligned with the company’s strategic direction, and setting them up to succeed during rapid growth.”
Davie highlighted that 2025 will be a pivotal year for Open Banking in Europe, with the instant payments regulation unlocking new opportunities and accelerating A2A payment adoption. He also referenced PSD3, a topic Payment Expert discussed with Mangopay UK Managing Director James Butland earlier this week.
“Brite Payments is perfectly positioned to benefit from these developments, with a complete instant payments offering that reduces operational complexities for merchants and addresses many of their long-standing pain points,” Davie concluded.
