Revolut has entered the world of women’s sports for the first time by becoming a global ambassador for Women’s Super League (WSL) club Manchester City Women’s.
Revolut will feature prominently on Manchester City Women’s training kit sleeve, with the deal also seeing the team’s captain, Alex Greenwood, become an ambassador of the digital bank.
Manchester City will provide Revolut access to digital and physical branding assets throughout the WSL season. The partnership will also see a ‘Revolut Takeover’ at the Etihad Stadium prior to the team’s fixture against Chelsea Women’s in March.
Deborah Wajsbrot, Head of Growth, Strategic Partnerships and Sponsorships at Revolut, added: “We’re proud to be partnering with Manchester City Women. This partnership reflects our shared commitment to innovation, excellence and breaking boundaries – values that resonate deeply with both the Club’s fans and our users.
“Together, we’re committed to creating exclusive benefits and unforgettable experiences that bring our communities closer to the game they love. We’re excited for the season ahead and look forward to working with the club to create even more opportunities to grow women’s football in Manchester and beyond, inspiring the next generation to dream big.”
Furthermore, Manchester City and Revolut will also collaborate to provide both fans and Revolut customers – both new and existing – access to exclusive benefits and experiences.
The agreement with Manchester City Women’s marks the first foray into women’s sports for the digital bank, following previous sports sponsorship deals with the likes of Danish football club FC Copenhagen and being a presenting partner of the NBA Paris Games last October.
Charlotte O’Neill, Managing Director of Manchester City Women, said: “It’s fantastic to welcome Revolut as a partner of Manchester City Women today.
“This is a key moment as we welcome another brand committed to investing in the women’s game and supporting the commercial growth and sustainability of the club. Revolut joins our growing portfolio of partners focused solely on the women’s game and we look forward to working with the brand throughout the partnership and this journey together.”