PostePay cardholders will be able to make more seamless and secure payments due to Mastercard integrating its tokenisation services into more than 30 million cards and 13 million wallets in Italy.
The Poste Italiane Group digital payments company announced the collaboration with Mastercard to further develop the digital payments market in the country by simplifying the payment user experience.
The two companies will collaborate to implement innovative solutions in digital payments made possible through tokenisation, which will extend to all tools, channels and platforms both online and physical.
Tokenisation aims to provide a simpler, faster and more secure purchasing experience. PostePay and Mastercard have agreed to work jointly on a broad programme to develop and deploy such services in Italy.
For PostePay, the tokenisation of cards, payment wallets and solutions offered to merchants will help establish the company’s position in innovation for online and physical payments, while also bringing Italy closer to Mastercard’s ambitions of tokenising all payment transactions by 2030.
Tokenisation replaces the number on the payment card with a secure token, reducing the risk of fraud and improving the approval rate of transactions when combined with technological solutions based on advanced market standards, such as Mastercard Click to Pay, the check-out solution for purchases.
The agreement includes the development of a joint action plan in 2025 to expand the payment and acceptance options available to PostePay card holders, wallet holders and merchants, both online and in-store.
The goal is to promote a secure, seamless, and integrated digital experience, making the digital payments sector increasingly more innovative in its efforts.
