Crypto gaming operator Yolo Entertainment has named four new senior executives as the company continues to navigate two evolving industries.
The firm, which is the gaming division of the wider Yolo Group, has named Sandra Vask as its new Chief Operating Officer, a promotion from her previous role as group-wide Head of Legal.
Bitcasino, one of the company’s two primary crypto gaming brands alongside sportsbook Sportsbet.io, will be overseen by Anthony Cabrera as its new Director. Cabrera has been tasked with leading Bitcaisno ‘into a new era’, utilising his experience at gaming group Entain and gaming technology firm GiG.
The final two appointments see Amy Howard become Director of Retention to head up Yolo Entertainment’s CRM and VIP operations, and Alexander McLoughlin join as Director of Core Markets – Asia, applying his experience at the Bally’s Interactive and Gamesyss Group gambling firms to his new role.
“We’re really pleased to welcome Sandra, Anthony, Amy and Alexander into their new leadership roles at Yolo Entertainment,” said Yolo Entertainment CEO, Matthew D’Emanuele.
“Sandra’s deep knowledge and understanding across our Yolo ecosystem, and in particular Yolo Entertainment, makes her the right individual to drive our daily operations. Anthony’s wealth of experience will help the Bitcasino brand continue the fantastic progress that has been made in 2024.
“Amy’s background both in and outside the industry ensures customers across all our segments can expect the very best, as she focuses on developing our retention strategy.
“Alexander’s experience running operations at major gaming companies means our key Asia markets are in safe hands. Together, they bring a wealth of experience, vision, and leadership that will strengthen Yolo Entertainment as we focus on delivering year on year growth in 2025!”
The new hire’s come at a time of major changes and high-growth for both the gaming and crypto sectors. In gaming, the US is reaching market maturity six years after states were permitted to launch their own gaming markets, and the industry is eagerly awaiting the launch of a nationwide sector in Brazil.
In crypto, the sector is enjoying considerable growth buoyed by Donald Trump’s victory in the US presidential election last month. Trump is pro-crypto, and this has contributed to increased market confidence which led to Bitcoin reaching a valuation of $100,000 for the first time last week.