Cryptocurrency sportsbook Sportsbet.io has supported the recent announcement that Watford FC will be partnering with the RecoverMe safe gambling app.
Sportsbet.io has been a sponsor of Watford since 2020, when the duo partnered to co-host the inaugural Crypto Cup at the EFL Championship team’s Vicarage Road stadium.
An extended focus on safer gambling comes as consumer affordability takes on increased importance, with the economic uncertainty of the pandemic continuing into the first half of 2021.
According to an official statement from the club, the Coingaming Group-owned operator has ‘recognised the need to support those with a gambling addiction’ and has therefore endorsed the new agreement with RecoverMe.
The site also maintains sponsorship deals with Premier League club’s Arsenal and Southampton. The agreement with the latter saw Sportsbet.io assist with the development of a new VIP fan engagement experience for Saints’ supporters.
Commenting on the new partnership with RecoverMe, Paul O’Brien, Commercial Director at Watford, said: “I am delighted to be working with the team behind RecoverMe to build awareness of the app.
“We recognise our role in reinforcing responsible gambling and have previously committed to ensuring we use our various club communications channels to share relevant messaging. Our partnership with RecoverMe fully reinforces that commitment.”
RecoverMe was developed by three junior NHS doctors with the aim of increasing awareness of gambling treatment options.
The app enables those struggling with problem gambling to better control their addictions via their personal mobile device. It ‘offers a lifeline’ to these individuals by providing a gateway to treatment services as well as providing flexible and immediate access to support.
“RecoverMe are thrilled to be working with Watford FC in raising the profile of gambling addiction and, in particular, awareness of treatment options,” said Tejus Patel, one of the app’s Co-Founders.
“We are excited to build a long-lasting relationship with Watford in reducing gambling-related harms and raising the awareness of gambling addiction amongst Watford’s supporter base and beyond.”