Payments firm Paysafe has revealed that it will start offering card and alternative payment methods to Fanatics Betting and Gaming and its sportsbook customers.
The deal is being brought to fruition at a pivotal moment for the online sports betting experience in the US as the scene continues to diversify payment options, building up customer demand for more flexibility.
Fanatics will try to tackle this trend by integrating Paysafe’s API-based solution which offers a wide range of choices for making deposits and withdrawals.
Zak Cutler, President of Global Gaming at Paysafe, commented: “With the stature of the Fanatics brand in the sports world, we’re proud to partner with Fanatics Betting and Gaming to provide Fanatics Sportsbook and its customers with an unparalleled payments experience.
“We’re confident that our ‘all in one’ payment solution will exceed the transactional expectations of Fanatics Sportsbook’s diverse customer base and support the brand’s growth in its current and future markets.”
The offering will be available to players betting with the Fanatics Sportsbook across Kentucky, Maryland, Massachusetts, Ohio, and Tennessee, who will now be able to also make deposits using their debit cards.
Besides debit cards and alternative payment methods offered by third-party providers, Paysafe can also accept cash through its barcode-based online cash solution, which Fanatics Sportsbook customers will also be able to access.
Kathleen Boord, SVP of Strategic Operations at Fanatics Inc, added: “We’re excited about our continued partnership with the team at Paysafe. Their single integration has allowed us to move quickly and has provided us with flexibility that ensures we’re allowing our customers to transact with their preferred payment options.
“We look forward to the ongoing collaboration with Paysafe as we continue to build on our strong foundation and create the best experience for our Fans.”