Integrating its Pay by Bank solution, Trustly has partnered with igaming platform Hard Rock Digital to provide its customers with instant deposits.
The integration will see Hard Rock Digital players be able to securely link their bank accounts to enable instant deposits and withdrawals choosing Trustly’s Pay by Bank as their preferred payment method.
Furthermore, the partnership enables Hard Rock Digital to access Trustly’s real-time consumer insights to increase conversion rates, allowing the online sportsbook to gain deeper insight of its player’s activity and allowing them to provide tailored payment preferences.
John Parsons, VP of Gaming at Trustly, said: “We are excited to work alongside Hard Rock Digital in these important markets.
“This partnership is just the beginning of a long-lasting relationship that will drive growth and innovation in the US online betting space. Together, we are committed to building a payments experience that puts the player first.”
In addition to providing real-time payments (RTP), which have been garnering traction amongst US consumers through the RTP national payment rail, Trustly will also allow Hard Rock Digital customers to access its Guaranteed Clearing House (GACH) payments and Available Funds Guidance solution.
Hard Rock Digital will now gain access to Trustly’s VIP program, which uses a proprietary risk engine to approve up to $1m deposits and provide streamlined 24/7 support for the platform’s most valuable gaming players.
Danny Crook, SVP of Operations at Hard Rock Digital, added: “The addition of Trustly will provide an incredible benefit to both the business and our players, allowing for faster, more seamless banking transactions, insights for a more personalised experience, and maintaining a safe gaming environment.
“We look forward to continuing to implement Trustly’s solutions and building on this successful partnership.”
An Open-Banking powered payments firm, Trustly has seen success with the adoption of Pay by Bank in Europe and is now enacting the surge in interest on the bank payment method in the US.
Following its partnership with US Open Finance platform Spreedly, Trustly noted that it has observed a growing demand for Pay by Bank in the country and extended its reach. Providing the service to bettors not only continues Trustly’s relationship with the gaming industry, but also accelerates deposits and withdrawals for a greater payment experience.
