Alipay+ has announced that it is expanding its footprint in Australia by launching a cooperation with epay Australia Ltd.
The deal will see the deployment of cross-border mobile payments and marketing solutions to Australian merchants. Not only will 8,000 retailers including Australian luxury department store David Jones receive Alipay+ activation, merchants in the epay Australian network will also be able to accept payments from Asia – receiving access to more than a billion consumers in the process.
Alipay+, owned by Chinese global tech conglomerate Ant Group, will leverage its payments suite connecting international merchants with multiple e-wallets and payment journeys to enable ‘seamless’ cross-border transactions in the preferred local payment method.
Danny Chung, General Manager of Ant Group Australia, New Zealand and Korea, said: “Leveraging on our long-standing partnership with epay Australia Pty Ltd and Alipay’s established merchant coverage and reputation, we are very happy to introduce Alipay+ solutions to vast merchants in Australia, making it easier and more efficient for them to engage with consumers from Asia.”
This is the latest in Alipay’s growth strategy, with the company recently announcing a collaboration with BNPL firm Splitit. The service roll out was first designated for France, Germany and Spain, with plans to soon expand it to other markets as well.