Binance Labs rebrands to YZi Labs

credit: Grey82 / Shutterstock
credit: Grey82 / Shutterstock

Binance Labs, the investment arm of the world’s largest cryptocurrency exchange, has officially rebranded as YZi Labs to broaden its focus and scale on more than just crypto investments. 

Looking to invest in AI, biotechnology and remaining dedicated Web3-related ventures, the rebrand is a ‘natural progression’ for the business and acknowledges the departure of Changpenz Zhao as CEO as ‘only natural’ to move on from the Binance name.

Under the rebranding, Zhao will continue to play a role in investment activities, directly engaging with founders and offering mentorship and coaching, adding value to the industry and providing founders with opportunities to grow with the support of one of crypto’s most high-profile leaders.

Further strengthening YZi Labs’ leadership, Ella Zhang returns as Head of YZi Labs. Together with Zhao, Zhang launched Binance Labs in 2018, where she served as its first Head. 

During her tenure, she spearheaded the first three batches of the Incubation Programme, supporting over 40 startups including Polygon, Injective Protocol, CertiK, Dune Analytics, Kava, SafePal, Elrond, and Nym

She commented on her return: “I’m excited to rejoin YZi Labs at this pivotal moment and reconnect with our founders and community. While the rebranding marks the start of a new chapter, our mission remains unchanged: to empower visionary founders who are building for the long term with strong execution. 

“By venturing into new horizons in AI and biotech, while staying rooted in our Web3 foundations, we aim to push the boundaries of innovation and create lasting value for society.”

In the year ahead, YZi Labs will focus on investments in Web3, AI, and biotech, while exploring innovations within these fields. Even with its broadened focus, YZi Labs remains committed to its crypto fundamentals, backing projects with the potential for long-term impact and supporting innovation.

The organisation will also refine its incubation programme, reintroducing in-person experiences through a 12-week residency designed to foster a collaborative environment for founders. 

“Rebranding to YZi Labs is more than a name change – it signifies an expanded vision as we broaden our horizons to include transformative sectors like AI and biotech,” added Zhao. 

“We’re thrilled to welcome Ella back to lead this next phase. Her expertise and vision were instrumental in shaping the organization’s early success, and I’m confident that under her leadership, YZi Labs will continue identifying and backing founders who will drive long-term impact.”