Brite appoints Paul Myatt in SVP role to drive gaming sector engagement

Brite appoints Paul Myatt in SVP role to drive gaming sector engagement
Paul Myatt - Brite Payments

Brite Payments has built up its igaming team with the addition of Paul Myatt as SVP Gaming and Financial Services, who brings extensive experience of the gambling sector.

Myatt’s primary task will be to lead Brite’s commercial endeavours in the gaming and financial services fields, at a time when Open Banking solutions are surging in use within both sectors.

As a Swedish enterprise, Brite is active in various European markets with Open Banking being the firm’s primary area of business. The company’s core offering is an Open Banking-based account-to-account (A2A) payments and payouts solution.

“I am thrilled to be joining Brite Payments – a dynamic, fast-growth company operating in a rapidly evolving sector,” Myatt remarked.

“Open banking is proving to be a catalyst for change, and instant payments are emerging as one of the most promising use cases. 

“However, there is growing appetite in the market for more complete, easy-to-integrate solutions that reduce operational complexity and benefit the bottom line for merchants. Brite is a leading light in the development of such solutions.”

Prior to joining Brite, Myatt has built up extensive knowledge of the gaming sector through employment at several prominent B2B enterprises over a decade.

This has included tenures at betting and gaming platform provider Aspire Global, where he was Chief Business Development Officer, and also at games studio Quickspin, where he was Chief Commercial Officer and Managing Director (MD).

As mentioned above, his background in gaming may prove invaluable to Brite as more and more operators look to the benefits of Open Banking to enhance customer payments journey.

In the UK gambling sector, Open Banking could be taking on even greater regulatory and operational significance as a result of the Gambling Act review. The tech will play a central role in the UK Gambling Commission (UKGC) vision for affordability checks.

Brite added that the addition of Myatt to its senior leadership team is indicative of its growth ambitions, which it aims to drive forward with ‘local and sector specific enterprise’. The firm enjoyed an active 2023, securing $60m in funding in October and rolling out in a number of European markets.

“Paul joins Brite at an exciting time, as we see growing interest in our instant payments and payouts solutions across geographies and industries,” said Lena Hackelöer, Founder & CEO, Brite Payments. 

“He brings a wealth of experience to his role and understands the crucial need for fast payments and payouts in the customer experience. 

“Paul’s deep understanding of the pain points faced by businesses, coupled with his knowledge of the regulatory environment in which we operate, means that Paul will play an important role in our growth as Brite Payments continues to scale at pace.”