Daniel Seifert has joined Coinbase as the firm’s new Vice President and Regional Managing Director, overseeing growth strategies in key markets such as Europe.
Seifert links with Coinbase after his previous role as Chief Operating Officer of German fintech Solarisbank, where he will look to grow the crypto exchange platform’s expansion into Europe, Africa, and the Middle East.
A part of the international expansion is to find and fill core roles for its European team, where Seifert will work to not only drive the company’s business growth, but also to help build the staff base in Europe and support regulatory efforts to ensure Coinbase is compliant with varying markets.
The crypto platform has gained regulatory registration approvals in both Italy and Holland and has been in talks with officials in the UK and Ireland according to PYMNTS.
Coinbase’s VP of International and Business Development, Nana Murusegan, has underlined the firm’s intentions for international growth as an “existential priority”.
Seifert confirmed his arrival at Coinbase via his LinkedIn after the two years of “hypergrowth” of working at Solarisbank, he is “thrilled” to share he has joined Coinbase to lead the company’s EMEA region.
During his time as Managing Director of Solarisbank, Seifert was responsible for compliance, customer support, risk management and the legalities of Solaris’ subsidiaries. Under his COO role, Seifert ran the firm’s banking processes and was responsible for scaling up the development of operations.
Working alongside Murusegan, Seifert aims to make Coinbase a leading crypto exchange platform in Europe and a desirable Web3 alternative.
Murusegan further compounded Coinbase’s European and deeper international expansion ambitions by stating: “International expansion is an existential priority for us, whether it’s a bull market or bear market, that’s where most of our upside is.”