The Kingdom Bank Corporation is set to gain further exposure across the UK by partnering with Premier League club West Ham United.
The multi-season partnership agreement between the club and digital banking service collaborates on engaging activities to a broader global audience through a variety of online and offline initiatives.
Through West Ham’s UK fanbase, which also extends further internationally, Kingdom Bank customers and West Ham fans in the Caribbean in particular, the partnership aims to tap into the Hammers’ worldwide fanbase via Kingdom Banking’s banking solutions.
Nathan Thompson, Chief Commercial Officer at West Ham United shared his excitement for the new partnership: “The Kingdom Bank has grown significantly over the past few years and we are delighted to be launching our first-of-its-kind regional partnership with them, along with their support of our Women’s team.
“The global appeal of West Ham United continues to grow and this partnership is a testament to that. We are fortunate that we have an engaged and enthusiastic international fanbase and we’re pleased that our fans will be able to benefit from this partnership.”
Kingdom Bank customers will have the opportunity to win matchday hospitality packages over the coming seasons, including flights to London, signed merchandise from the men’s first team and more.
The partnership will also see The Kingdom Bank become an official partner of the West Ham United Women’s team, adding to the growing roster of brands recognising the commercial potential of the Women’s team.
Pari Cross, The Kingdom Bank CEO, said: “The Kingdom Bank is thrilled to become the proud first regional partner of West Ham United.
“This partnership is a celebration of hard work, and the spirit that drives us all to achieve greatness. Together, we are stronger, and together, we will celebrate every victory, learn from every setback and together we will ‘hammer’ home success.”
