AstroPay has been selected as Burnley Football Club’s official payment solutions partner and sleeve sponsor for the upcoming 2021/22 season.
The agreement comes ahead of Burnley’s sixth successive season of Premier League football, under manager Sean Dyche. Under the terms of the renewed sponsorship, AstroPay’s logo will feature on the Clarets’ new-look first team strip’s sleeves.
“Burnley FC is a major club in England’s Premier League, with a rich heritage and a strong fan base, so it is fantastic that we are joining forces again as a major sponsor,” explained Mikael Lijtenstein, CEO of AstroPay.
“We see the club as continuing to head in the right direction and we are thrilled to be part of the team for another season of competition between the top level of English and world football.
“Turf Moor and the Premier League represent a perfect stage for us as leaders in our field and we look forward to more joint success together.”
The payment solutions provider believes that this renewed partnership will present an “excellent opportunity to bolster brand awareness” at a time when AstroPay is expanding its range of products and services – namely by venturing into the esports and gaming industry.
Meanwhile, the partnership is important for the Clarets as they prepare for their first full season under the ownership of ALK Capital Investment Group.
Burnley FC Chairman Alan Pace said: “We’re really thrilled to be welcoming AstroPay back into the Clarets family. They were with the club for one of our greatest seasons so there is some added history to this partnership which I’m sure fans will appreciate.”