Cloud native payment firm Gr4vy has announced two new partnerships with Boku and EBANX in its pursuit of modernising payment solutions globally to emerging markets.
Gr4vy aims to provide an online payment solution for markets in Latin America, Africa, Asia and the Middle East with its new partnerships, seeking international growth whilst reducing risks and resource burden.
“Until now, merchants have had to build individual integrations for each new local payment method they wish to support in each new market they enter. At Gr4vy, we wanted to make it easy for merchants to expand their payments strategy into new markets,” said John Lunn, Founder and CEO of Gr4vy.
“Bringing these new partnerships to the Gr4vy platform means merchants can now easily offer localised payment methods and services in new geographies, without writing code or the need for large developer teams.”
Through its partnership with EBANX, Gr4vy will be able to take advantage of EBANX clients such as Amazon, Uber, Shein, etc., by expanding into one of Latin America’s largest user bases. The partnership will enable merchants in the region to increase revenue via end-to-end payments by meeting customer preferences which involves credit and debit cards, bank transfers and digital wallets.
The Latin America market is a considerable aim for Gr4vy, as the region is projected to increase 73% of its digital commerce value. Payment revenue in APAC is also forecasted to reach $935 billion by 2025.
With Boku, Gr4vy is able to use its M1ST payments network, which holds many app-based payment providers such as WeChatPay and ShopeePay. SIM-based payments will now be available for markets globally, which charge any mobile phone bill across the world.
